StarWars.com
Lucas Films 2009
Skills Used: Information Architecture, Screen Flows, Wireframing, Visual Design
Overview
A re-design of the Adult, Child and Hyperspace Registration pages for Starwars.com by applying the Principles of Gestalt
Similarity
Continuation
Proximity
Closure
Design Principles
Minimize the burden
• No one likes filing out forms
• Smart defaults, inline validation, forgiving inputs
Illuminate a path to completion
• Show them where they are in the process, and how much longer to go
• Smart defaults, inline validation, forgiving inputs
Consider the context
• Familiar vs. foreign
• Frequently used vs. rarely used
Ensure consistent communication
• Errors, Help, Success
• Single voice despite many stakeholders
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StarWars.com
Lucas Films 2009
Skills Used: Information Architecture, Screen Flows, Wireframing, Visual Design
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